About

Productpine

  • Business type:
    B2C
  • Project Type:
    E-commerce
  • Business size:
    Startup
  • Product:
    Foundation - Test - Live
  • Year:
    2021

Case:

Productpine

Productpine is a facilitator to buy directly from the brand, which assures you of the very best price and quality of a product. In addition to that, when buying at Productpine, you contribute to a better world as they offset the CO2 emissions from purchases.Since the brand is innovative in their sustainable platform approach, it was important to set up multiple funnels to create more awareness. We decided not only to highlight the Productpine brand, but also specific product groups they offer.We developed multiple strategies so we could test what ultimately worked best for the platform. The continuous optimization of funnels has so far led us to achieve growth of at least 27% each month!

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The process

MarvelFoundation

MarvelTest

MarvelLive

Relevant cases

Pockies

  • B2C
  • SME
  • E-commerce
  • Foundation - Test - Live
  • 2021

Pockies is an authentic underwear brand, a unique one on the market. The brand was founded by three young Amsterdam entrepreneurs. It grew expponentially with their initial remarkle advertising campaigns and collaborations.The story and vision of Pockies are defined carefully, but the challange was to scale this approach further in the Netherlands and even internationally. Pockies followed the typical growth path, because of the generosity of their smart influencer collaboratons and outspoken marketing tactics. But Marveltest knows that data interpretation and data-driven decision making is crucial when establishing a sustainable business model, that's how we came into play.During our collaboration with Pockies their revenues improved nationally, and even an international roll-out strategy was established across 6+ channels. This was the first step towards conquering the worlds market of underwear!

Read more➜

The Analogues

  • B2C
  • SME
  • Other
  • Foundation - Test - Live
  • 2021

The Analogues; one of the biggest Beatles tribute bands in the world! There European tour, consisting or 30+ shows, was sold out in 2022. The Telegraphic Newspaper rated their preformance with 5 stars back when they played in the sold out Palladium in London, a real cherry on top!We've devided the tribute band it's main goals into two projects; the first is to sell out all tribute shows, and the second is to market their own music with their second band The Analogues Sideshow.Because Marveltest made a Spotify research report our collaboration came about.The acquisition of first-party data was one of the key strategies for The Analogues. Moreover, Marveltest helped The Analogues Sideshow with establishing a data-driven Spotify campaign and elevating songs based on quantitative data and feedback.

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AXA-IM

  • B2B
  • Corporate
  • Lead-Generation
  • Marvel Customized
  • 2020

AXA-IM a world known investment manager got in contact with Marveltest during the COVID-19 pandemic. In this time the physical fairs were cancelled and networking entered a different dimension. The ambition for innovation is where AXA-IM and Marveltest found each other. With the temporary product launch of Marvelstream, a series of webinars were setup through Whereby, AXA-IM could still connect with their partners and clients and the world. Because of the brand new design and information, AXA-IM ran a webinar series to be proud of!

Read more➜

Client testimonials

"With the insights of Marveltest we will bring viable propositions, tested within various target audiences. If we know how we can evolve the behaviour of one group, then we can expand and move to the next group of people and truly make the difference!"

Nathalie Beck

Founder
"Marveltest is with their data intelligence niche what we internally say to be the champions league in data-driven marketing, instead of the Jupiler League of other agencies."

Nick Van Thull

E-commerce manager
“Marveltest B.V. has been by our side from the beginning and we wouldn’t know what to do without them. They know exactly how to reach our target audience and how to expand our reach in the most effective way, resulting in explosive growth. Next to this, they’re also able to guide our business through growth, which they clearly have successful experiences with.”

Giulia Beens

Job Founder

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